Privacy Policy

This privacy notice discloses the privacy practices for Identification International, Inc. This privacy notice applies solely to information collected by this web site. It will notify you of the following:

  1. What personally identifiable information is collected from you through the web site, how it is used, and with whom it may be shared.
  2. What choices are available to you regarding the use of your data.
  3. The security procedures in place to protect the misuse of your information.
  4. How you can correct any inaccuracies in the information.

Changes to this policy

While this policy may change from time to time, and at our sole discretion, we comply with the GDPR (General Data Protection and Regulation) set out by the EU Parliament in April 2016. We will never alter our usage of your data without your consent, even if we change this policy, except as required by law.

What does this policy cover?

This policy applies only to your dealings with us and to the domain and its contents, and those of any of its subdomains. On this website, we do link to various outside websites or services. Each of these external sites has its own privacy policy, and is not covered by this policy.

What is personal information?

For the purposes of this policy, personal information is considered to be anything that can be tied directly to you as an individual. This includes:

  • Names
  • Passwords
  • Email addresses
  • IP addresses
  • Mailing addresses
  • Phone numbers

Any other information that could, alone or together, be traced back to you as an individual is also covered.

Information collection, use, and sharing

When you visit this website or interact with us (on the phone, in person, via email, etc.) you disclose both voluntarily given and automatically collected information.

What information do we automatically collect?

While we do not request or require any personal information as a condition of your use of this website, our server does log usage information. This includes your IP address, as well as some basic information about the type of device that you have used to connect to our website.

If you consent to our cookie usage, we will also collect some basic information about how you use our site. This will give us a better idea how people use our website, and will allow us to make usability improvements. It cannot be tied to you personally.

How do we use your data?

We are the sole owners of the information collected on this site, except as set forth by the GDPR. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third parties, other than as necessary to fulfill your request (e.g. to ship an order) or as required by law.

Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

Your access to and control over information

You may opt out of any future contact from us at any time. You can also do the following at any time by contacting us via the email address or phone number given on our website:

  1. See what data we have about you, if any.
  2. Change/correct any data we have about you.
  3. Have us delete any data we have about you.
  4. Express any concern you have about our use of your data.


We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser, or looking for “https” at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (e.g. billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.


We request information from you on our order form. To buy from us, you must provide contact information (like name and shipping address). This information is used for billing purposes and to fill your orders. If we have trouble processing an order, we will use this information to contact you.


Cookies are small files stored by your browser on your computer. When you access our website, the information in those cookies is sent to our server along with your browser’s request. A “request” is, essentially, your web browser asking our server for information; the server responds by sending you a webpage.

We utilize basic analytics cookies to track how users make use of our website and how they found us. You may opt out of these cookies at any time, but leaving them active lets us make improvements to the website by observing how you navigate through it.

We will never, under any circumstances, use these cookies for any advertising or marketing purposes.

If you choose to opt out of cookies through the cookie settings at the bottom of every page, these analytics cookies will not be set. Instead, only a single cookie declaring your intention to decline other cookies will be set.

Who has access to your data?

Generally, we are the only people who have access to your data. However, we use an outside shipping company to ship orders, and a credit card processing company to bill users for goods and services. These companies do not retain, share, store or use personally identifiable information for any secondary purposes beyond filling your order.

In all cases, the disclosure of your personal information will only occur if it is absolutely necessary for the completion of our contract with you, or as required by law, and we will only disclose the minimum amount of information necessary.

How long is your data kept?

Our analytics data is kept indefinitely, but we cannot tie it to you individually. Should you choose to email or conduct business with us, our emails and business records are also kept indefinitely.

Children’s privacy

This website is not directed towards or intended for use by children under the age of 13.

Right to erasure

Under Article 17 of the GDPR, you have the right to demand that we erase our records of your personal data. There are limitations to this right, but we will always attempt to comply as fully as possible with your “right to be forgotten.”

To exercise your right to erasure, please contact us directly by phone or email at:

Privacy Officer

Further questions

If you have any questions about this policy, or feel that we are not abiding by its terms, please contact us immediately by telephone or email at:

Privacy Officer

All of your correspondence is confidential, and we will never share any of your personal information with a third party, except as required by law.